Walmart World Magazine

Walmart World is an associate facing publication with a quarterly cadence. This magazine was conceptualized, planned, and executed by a small and nimble team lead by myself and senior editor, Josh Barrer.

The process

• Monthly brainstorms helped the team gather content ideas and identify story leads.

• I lead a small team of designers on visual execution and photo shoot concepting.

• Worked hand in hand with various writers to ensure story and visuals aligned.

• Designed the publication and ensured visuals met brand standards.

• Attended photoshoots,, traveled to various stores to gather stories and photos.

• Maintained budget, schedules, and various due dates.

• Wrote a multi-page onboarding and best practices guide to ensure any new or current teammates could have the latest information for the publication.

• Developed style guides outlining type styles, colors, and photography requirements.